At G-Group Events, we are passionate about helping brands stand out, connect meaningfully with their audiences, and create unforgettable experiences. We are a full-service marketing and consumer-experiential agency rooted in creativity, strategic insight, and innovation. Our team of creative strategists and industry thought leaders specializes in transforming brand visions into high-impact events and activations that resonate deeply with target consumers.
G-Group Events is led by industry leadership with over 20 years of hands-on experience in experiential marketing, brand activations, and event execution. Backed by this extensive expertise—and strengthened by four successful years operating officially as G-Group Events—we bring the knowledge, relationships, and operational excellence needed to deliver at the highest level. We understand what it takes to execute flawlessly in fast-paced, competitive markets, and we consistently exceed expectations through precision, professionalism, and passion.
With a proven foundation and a forward-thinking approach, G-Group Events has what it takes to be the best partner for brands seeking real engagement, measurable impact, and lasting impressions.

Viviana Gomez is the driving force behind G-Group Events. With extensive experience in experiential marketing and brand activations, she leads strategy, client relationships, and large-scale program execution. Viviana is known for her hands-on leadership style, attention to detail, and commitment to delivering seamless, high-impact experiences that connect brands with consumers in meaningful ways.

Katherine Galindez oversees the Brand Ambassador team, ensuring every activation is staffed with well-trained, professional representatives. She manages scheduling, training, and on-site coordination, acting as the key point of contact for ambassadors in the field. Katherine’s organization and team-first approach help guarantee smooth execution and consistent brand representation at every event.

Juliana Lara manages accounting operations for G-Group Events, including invoicing, payments, and post-event financial reconciliation. She plays a vital role in maintaining transparency and accuracy across all programs. Juliana works closely with internal teams to ensure timely processing and clear financial reporting for both clients and brand ambassadors.

Estefania Madden supports daily operations and strategic coordination across G-Group Events. She assists with client communications, event logistics, internal workflows, and cross-team collaboration. Estefania is dedicated to streamlining processes, maintaining organization, and supporting leadership to ensure successful execution from planning through recap.
To deliver unique, innovative, and high-quality experiences for every client’s event by combining creativity with excellence in execution.
To continue leading the market in event production and logistics (both on-site and off-site) as a trusted partner for brands that want to elevate their presence and make a lasting impression
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